Prof. Dr. Avo Schönbohm
Professorship
Professor for General Management and Managerial Accounting Research areas Gamification, Digital Transformation, Intercultural Negotiations, International Capital Budgeting Publication outlets Journal of General Management; Polish Journal of Management Studies; Critical Perspectives on International Business; Zeitschrift für Interne Revision Most recent book Schönbohm, A./Urban, K.(2014): Can Gamification Close the Engagement Gap of Generation Y? A pilot study on the digital startup sector in Berlin. Logos Verlag Berlin, 2014. Contact T: +49 (0)30 30877-1144 E: avo.schoenbohm@hwr-berlin.de www.avoschoenbohm.de |